Home Business Ideas and Opportunities

Jack Daniels and Frank Sinatra – Leveraging the Power of Endorsements — Home Business Ideas and Opportunities

In 1955, Jack Daniels wasn’t the bestselling whiskey in the world. In fact, most people had never even heard of Jack Daniels. It was a small, regional brand selling just 150,000 cases annually of its black labeled Tennessee whiskey. But by the end of 1956, sales had doubled and there was a Jack Daniels shortage.…

via Jack Daniels and Frank Sinatra – Leveraging the Power of Endorsements — Home Business Ideas and Opportunities

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