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Do You Have Successive Approximations?

Huh?? Ever notice how the various professions create new terms to try to make us feel stupid? I hope you don’t do that to your readers. And if you catch me doing it, slap me. Please. Now then… a “successive approximation” is a rather silly term for a psychological trigger that you, as a marketer,…

via Do You Have Successive Approximations? —

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