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How to Quickly Get Prospects to Trust You

You’re about to Skype into a potential JV partner, or talk to a big affiliate on the phone, or meet your fellow marketers at a conference. Making this connection is important – it can mean the difference between years of working together to build your businesses, or not. So, what can you say or do to make them trust you?

How to Quickly Get Prospects to Trust You

Should you try to impress them and wow them with your expertise? Should you be funny and outgoing? Or act like you’re extraordinarily successful?

Really, the answer is none of the above. That’s because the first step in getting people to trust you is to show them how interested you are in them.

Let’s say you’re about to speak to a business prospect. Decide in advance how you’re going to feel about this person. Before you even meet, choose to find them interesting, intriguing, loveable and kind. When you do, you’ll be making them feel as important as they are.

Ask to hear their story. “So tell me how you got to where you are.”
Let it come across in your words. “That’s fascinating, tell me more about that.” “I love hearing your story, tell me what happened next.”

Make your energy and your words positive because no one likes to be around negative people.

Another example: When you see who’s calling on caller ID, get happy and think how fascinating they are before you answer the phone, especially if you’re initially annoyed at the interruption.

Creating a positive experience for the other person will naturally lead to the connection you seek.

Connection occurs in those moments when someone else feels understood by you. When they feel that you “get” them. You might use phrases such as, “Me too!” “I thought I was the only one!” “I didn’t realize you enjoy that, I like it too!”

In that “me too” moment, you help that person remember that they are not alone in this world, and that there is at least one other person that “gets” them.

The more “me too” moments you can create, the more points of connection you create.

Here are more tips for creating connections that get people to trust you:

Get permission before offering them your advice. They might be simply telling you their story and not looking for your feedback, so don’t assume. Invite them to consider whether they want you to participate. You might say, “That’s really interesting. I have an idea that might be helpful to you, would you like me to share it?”

In sales, the word “no” is seldom respected. So ask permission before making a presentation of any kind: “It will only take 5 minutes, if you don’t mind my taking that time to share this with you.” Asking permission shows respect and indicates that you think of them as an equal, not someone to be dominated.

Ask for feedback. When offering them information, ask what they think and how they feel about it. “I’d love your thoughts. “Can you tell me your opinion?” “I feel strongly about that, how do you feel?” “What would you do in a situation like that?” “Have you ever done something like this before?”

Be helpful, even if they’re not ready to buy right now or do a joint venture or promote your product right now. Share resources with them, introduce them to people who can help them, and find ways to be an asset to them, not a liability.

Using these methods you’ll build connections, trust, and you’ll grow your network exponentially, thus growing your business.

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Sell THIS And You Will Sell More Products Guaranteed

There’s only one thing you need to sell as an online marketer, and it’s not your website or your blog posts or your products. It’s you.

Sell THIS And You Will Sell More Products Guaranteed

Why do more people buy products from another list owner or blogger than you?

Because those people trust that person more than they trust you.

This doesn’t mean you’re not trust worthy – not at all.

It just means they don’t know you. They don’t know your name, or if they know your name they don’t know what you stand for or if you’re just like them.

To get someone to trust you, you have to get them to like you.

To get someone to like you, you have to be like them. People like people who agree with them.

Just look at politics and you’ll see what I mean.

But don’t get confused – I’m not saying you should take a poll, see what people like and then try to be that person.

It won’t work because you cannot and will not please everybody. It’s impossible, and you shouldn’t even try.

Instead, you should be a bigger, brighter and BOLDER version of yourself.

Form your own opinions. I don’t mean read an opinion you agree with and then be a parrot – that’s what everyone does.

Instead, start thinking for yourself and forming your own opinions. Then vocalize those opinions in your emails, your blog posts and your videos.

When you do, here’s what will happen:

Some people will think you’re annoying as can be. They’ll even tell you this. They’ll stop reading your blog or they’ll unsubscribe from your list. This is good. This is what you want.

Because at the same time, other people will take notice and say, “Hey! That guy or gal is right! What else do they have to say?”

These are your followers, your tribe, your customers for life. These are the people who will buy a product simply because you point to it and say, “Buy this.”

They will buy because they like you. They will like you because you are like them. And they will trust you because they like you.

Be yourself. Don’t be aggressive or arrogant, but be vocal about your opinions. Build your tribe. Your tribe will LOVE you. Ignore those who don’t love you.

This is how you sell yourself. And once you can sell yourself, you can sell anything you want to sell.

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How to Double Your Business Income Fast

If you already sell your own products, you can double your income in no time at all by adding new price points to your marketing funnel. You don’t even need to create any new products – just new services that take very little of your time. Here’s how it works…

How to Double Your Business Income Fast

Let’s say you’ve got one or more products in the $20-$50 dollar range that teach something you’re good at. And for this example, let’s say that your product is a book on how to make a website super user friendly so that people stay and buy, rather than getting lost and confused and leaving. (This is a major market, by the way. Hint hint.)

In addition to your book, you can add a personal 1 hour consultation for $97 to $197 to look at and give feedback on one of their websites.

You could also offer to be on retainer for a certain fee per month to check each of their websites monthly and point out the changes they need to make. This fee would depend on the number of sites they have and are adding each month.

You could further offer a coaching service in which you train people to be usability experts and charge others for their services. In this case, you might charge $1,000 or even $2,000 a month for 3-6 months to make them experts.

Whatever your niche is, odds are you can add additional service-type programs that will easily double the amount of money you’re already making.

If you sell just 5 $97 one-time consultations a month, that’s another $5,820 a year.

If you sell an ongoing service at $297 a month and you’ve got 12 clients, that’s $42,768 a year.

If you take 4 new coaching clients for 6 months at a time, twice a year at $1,000 a month, that’s another $48,000 a year.

And none of these services have to take a lot of time. In the case of the 1 hour consult, obviously it’s an hour. And your real money here will be derived from upselling one of your more expensive consulting or coaching packages.

If you’re a consultant, you might be spending a couple of hours a week on each client. If you’re a coach, you might spend an hour a week on the phone, and answer their email questions 3 to 5 days a week.

And notice that you didn’t have to create any new products to do this. You’ve already got the knowledge and expertise – you’re simply offering more of it in a highly personalized manner. Your clients get tremendous benefit this way, much more so than they could by simply buying your book.

You’re happy, your clients are happy, and here’s a bonus: Anyone that you personally work with – even if it’s only for an hour – is far more likely to buy your products in the future, regardless of price.

Do you plan to release a $997 product in six months? Offer your customers personalized attention that greatly benefits them, and you will hit the ground running with sales when you launch your expensive product, guaranteed.

Take a few minutes now and think about what you can offer your existing and future customers that A) Provides them with a tremendous amount of value and B) You can perform in a minimal amount of time. Then quickly write up a page explaining your new service, send it to your existing customers and add it to your sales funnel. You could be making new sales in less than 24 hours.

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Tiny Sites You Can Build and Flip in a Day

If you know how to build websites – or you’re willing to learn – you can make some extra money doing this. The sites are small – only one page – and they don’t take long to build. Yet you can sell them for $100 – $300 on sites like Flippa.

Tiny Sites You Can Build and Flip in a Day

Sometimes you might even get more money, but let’s be conservative.

Your first step is to locate some kind of service online that’s basically automated. It might be article writing, clicks, video creation, etc. The possibilities are endless. The criteria you’re looking for is; someone goes to that site, chooses what they want and checks out without having contact with the site owner.

Let’s say you find a site that will write one blog post for $5, 10 blog posts for $40 and 25 blogposts for $95.

Now you buy a url like, BlogPostsWrittenForYou.com or something along those lines.

You then build a one page website that describes the service, what they get, the turn around time, etc. You’re selling the service. Make it look professional but don’t spend years creating it – it shouldn’t take longer than one morning or afternoon.

Put your buttons in place for each of the options, but don’t hook them up to anything. And raise the price of each option. You might make it $10 for 1 post, $75 for 10 posts and $150 for 20 posts.

Then you use Flippa or one of the website selling services online to post your site for sale. Of course you’ve done no SEO or anything else hard. You haven’t driven any traffic. You haven’t made any sales. So you’re going to be talking about the potential of what the site might do once it’s unleashed.

The buyer of the site just needs to hook up the buttons to their PayPal, take payments and customer details and then pass the info along to the real service to do the fulfillment.

The site buyer keeps the difference between what they collect and what they pay for the services, much like a store keeps the mark up on products that they sell.

You could do one or two of these a day for a nice side income.

Just be sure to be honest – it’s a new site with tons of potential, not a track record. That’s why you’re only going to get $100 to $300 or so per sale, not thousands of dollars. But you didn’t put much time into it, so it’s still a good return on your own investment.

And once you get good at this, you could outsource the website creation, too.

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10 Things Sam Walton Can Teach You About Internet Marketing

Regardless of what people might think of the Walmart we know today, there is a lot to be learned from Walmart’s founder Sam Walton. In fact, if Sam were starting in business in 2020, he would almost undoubtedly be starting that business online.

10 Things Sam Walton Can Teach You About Internet Marketing

So what can we glean from the guy in the old pickup truck who loved retailing?

Don’t worry about what others say about you. At JC Penney’s, his first full time job out of college, the personnel director told Sam, “Walton, I’d fire you if you weren’t such a good salesman. Maybe you’re just not cut out for retail.” No one remembers that man’s name, but Sam built an empire no one is likely to ever forget.

If people are telling you that you’re not cut out for online marketing, just remember Sam and smile.

Go with your strengths. Sam wasn’t good at accounting, he had poor organizational skills and he was hopelessly disorganized. But one thing he could do really well was build a team of people who could handle these things for him.

Focus on your strengths and outsource the rest.

Build relationships. In college, Same wanted to be student body president, so he discovered a trick that he would use for the rest of his life:

“I learned early on that one of the secrets to campus leadership was the simplest thing of all: speak to people coming down the sidewalk before they speak to you. I did that in college. I would always look ahead and speak to the person coming toward me. If I knew them, I would call them by name, but even if I didn’t I would still speak to them. Before long, I probably knew more students than anybody in the university, and they recognized me and considered me their friend.”

Sam made friends every where he went, and you can do the same thing online. Talk to everyone in your niche because you never know who is going to be your next customer, your ally, your promoter, your affiliate or your next joint venture partner.

Be a learning machine. Sam never stopped reading books and taking courses because he understood that the next great idea could come from anywhere.

Choose 5 or 10 proven online marketers to follow, and then read everything they write. Read a marketing book each week, and develop a curiosity for everything related to your field. Keep an open mind and know that your next great idea is hidden right in front of you – you just have to uncover it and act on it.

Learn from your competition. When Sam bought his first store, he realized the store across the street was doing twice as well. So Sam spent time everyday checking out his competitor to see what he was doing, right and wrong. Later he checked out Kmarts, who were ahead of him at the time. Then he visited the headquarters of other retailers who didn’t consider him to be serious competition. Little did they know…

Carefully watch and analyze what other online marketers are doing right and wrong and learn from them. Make friends with them. Ask questions. Bribe them, buy their courses and do whatever it takes to find out what’s already working.

Continually experiment with your business. Sam was continually applying what he learned elsewhere to his stores. Said Sam:

“I think my constant fiddling and meddling with the status quo may have been one of my biggest contributions to the later success of Walmart.”

Learn something and apply it. Make it your mantra: Learn something – innovate. And test, test and test some more to see what is working best. In no other business model in history has it been easier to innovate, test and discover exactly what is working and what needs improving than in online marketing.

Don’t reinvent the wheel – adapt it to your own use. According to Sam, “…most everything I’ve done I’ve copied from somebody else…”

There are plenty of proven online marketing business models you can choose from, so don’t think you have to invent the next revolutionary thing. Instead, take what’s already working and make it even better.

Make mistakes and then move on. Sam didn’t understand the terms of his first lease or how to buy a business. He borrowed money and went into debt to overpay for a failed Ben Franklin store in Newport, Arkansas. After 5 long years of grueling work and long hours, he had quadrupled sales and he had the most successful Ben Franklin store in the region. That’s when the landlord booted him out to give the store to his son to run. There was no where else in town to locate Sam’s store, so he drove across four states looking for a new location. He found one in Bentonville, Arkansas and started over.

It’s okay to get it wrong the first time. In fact, you’re probably going to make mistakes and that’s terrific, because it means you’ve started. You’re moving, you’ve got momentum and you’re making progress. Mistakes aren’t roadblocks, they’re bumps in the road to success.

Don’t dwell on your mistakes. Says Sam about being thrown out of his own store, “I’ve never been one to dwell on reverses, and I didn’t do so then…. I know I read my leases a lot more carefully after that, and maybe I became a little more wary of just how tough the world can be …. But I didn’t dwell on my disappointment.”

Every moment is a fresh beginning and an opportunity to take what you’ve learned – good and bad – and use it to your advantage.

Enjoy the process and your victories. In his autobiography, which was written on his deathbed, Sam wrote, “Walmart No. 18 … opened in 1969, and it marked our return to Newport … nineteen years after we had basically been run out of town. By then, I was long over what had happened to us down there, and I didn’t have revenge in mind…. As it happened, we did extraordinarily well with our Newport Walmart, and it wasn’t too long before the old Ben Franklin store I had run on Front Street had to close its doors. You can’t say we ran that guy—the landlord’s son—out of business. His customers were the ones who shut him down. They voted with their feet.”

Sometimes success can be a long time in coming, so remember to enjoy the process and the victories along the way. There were 17 successful stores prior to No. 18 and no doubt Sam enjoyed them all. At first, even your smallest successes should be celebrated, whether it’s your first website, your first sale, or your first $10,000 day.

When it comes to success, Sam Walton may have said it best:

“Celebrate your successes. Find humor in your failures. And remember that high expectations are the key to everything.”

Expect to succeed, act as though you are already successful, do the things you need to do to succeed, and the rest will take care of itself.

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Source: hbio

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10 Things You MUST KNOW About Using Paid Solo Ads

Using paid solo ads might be one of the easiest and fastest ways to test out your marketing funnel, to build your list and even to make a quick profit. Yet most new Internet marketers are deathly afraid to try paid solo ads. It’s likely because…

10 Things You MUST KNOW About Using Paid Solo Ads

A) They have to set up their funnel first and
B) They have to PAY for the solo ads

It’s scary. What if they don’t get a response? What if they blow it? What if they choose the wrong solo ad provider, or write the wrong email, or create a squeeze page that doesn’t convert, or…

If you try hard enough, you can find a hundred reasons not to use paid solo ads. But if you get over your fear, you might find that there is no better or faster way to build an Internet marketing business.

Since having the knowledge to be successful tends to trump fear, I’m going to give you some tips to help you make your solo ads successful and even profitable as quickly as possible.

Write a solo ad that targets exactly who you want. You’re paying by the click, which means the solo ad seller will continue to mail until you get the number of clicks you pay for. So don’t write just any ad – write one that directly targets the exact people you want to reach. This builds a higher quality list that is more responsive, compared to a less responsive generic list.

Monetize your funnel immediately. Don’t just settle for building a list with your squeeze page – put in a sales page for a related product immediately after the squeeze page. Your goal is to make enough sales to pay for your mailing.

Further monetize your funnel with an upsell and a downsell. They didn’t buy the product on the sales page? Make a smaller offer. They bought the product? Offer them something else to buy, too.

Maximize your conversions by being 100% consistent. If your solo mailing says they get a free video series on the 3 best traffic driving methods, then that’s what your squeeze page should say, too. Don’t change the topic from your solo ad to your squeeze page or you’ll confuse your prospects into leaving without signing up.

Try twice to sign them onto your list. If they don’t sign up on your squeeze page, then use an exit pop to try one more time to capture their email address.

Alternate method: Use your exit splash for your main offer. This way if they don’t join your list, they still see the offer. Consider your priority – is it making money now, or building your list? If it’s making money now, show them the sales page. If it’s building your list, try one last time to capture their email.

Use an effective follow up series. To further monetize your new list, put an autoresponder series in place that contains several offers in addition to all the good info and credibility building stuff you want to add.

Recruit affiliates within your solo ad funnel. Don’t just settle for building your prospect and customer lists – build your affiliate list as well. Send out a request for affiliates within your autoresponder sequence. This can be on the first email you send, or the second. “Welcome to ___. In the coming weeks you’re going to discover (insert benefits.) Affiliates: If you’d like to earn commissions, please visit ___ for all the details and to sign up.” Easy.

Mail new subscribers daily. Yes, daily. You want them to get to know you and become accustomed to receiving, opening and reading your emails.

Track everything. You want to know what people are doing, what they’re buying and when they’re buying it within the funnel and in the autoresponder series. Tweak accordingly to make your funnel as profitable as possible. The more you’re making, the more you can afford to spend on solo ads to build your lists even bigger.

Think about it – if you spend $100 to get 250 clicks, and you have your funnel optimized to convert at 50%, you’re adding 125 people to your list each time. If your funnel is further optimized to clear $150 on offers, upsells and downsells, that’s excellent.

Each time you spend $100, you’re earning $50 profit and building your list. How many times could you do this per day? As many as you want, because you’re in profit.

Best case scenario: You have your own products and thus when sales are made, 100% of the money goes straight into your account. And since you get paid immediately, you can immediately reinvest those funds in additional mailings.

Second best case scenario: You don’t have your own products, but you’re using an affiliate program that pays you immediately. Since you’re not making 100% of the profit, you’ll have to work harder on optimizing your funnel to make it profitable, but it’s still quite doable. And since you get paid immediately, you can immediately reinvest those funds in additional mailings.

Worst case scenario: You’re using an affiliate product from some place like ClickBank, where it takes awhile to get paid. You can still make money this way and still build your list, but the challenge is obvious: You won’t be able to immediately reinvest your profits in additional mailings.

Still, even the worst case scenario is far, far better than doing nothing. And once you are building your list, you can also look into doing ad swaps with reputable marketers – you mail your list for them, they mail their list for you, and it costs you nothing.

Just be sure their products and their reputations make you look good. You don’t want to send your list anything that will bite you in the end.

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The 3 Copywriting Lies You Need to Know

These are without a doubt the biggest mistakes new marketers tend to make when it comes to copywriting…

The 3 Copywriting Lies You Need to Know

Lie #1: Good copywriting uses lots of exclamation points and over-the-top jargon a 5 year old wouldn’t believe.

“This Brand New Revolutionary Never Before Seen Blah Blah Will Explode Your (Bank Account! Abs!! Sex Life!!! Etc.)” Seriously, who really wants their abs to explode???

“This Revolutionary Once In A Lifetime Opportunity Is Only Available To You Because You’re So Damn Handsome, But It Will Disappear In 10 Minutes And Then You’ll Be Ugly Forever!!!” Okayyyy…….

“This Incredibly Awesome Majestic Indescribable Super Secret Opportunity That Only The Super Duper Uber Wealthy Rich Know About Can Be Yours Because This One Rich Nerd Guy Decided To Spill The Beans Because He’s Really Angry At All The Other Rich Jerk Guys!!!” Yeah, who doesn’t believe that?

If you think you need exclamation points, it means you really need a thesaurus. Writer Henneke Duistermaat gives some great examples of this. Instead of “It’s big!” Try “It’s enormous.” Instead of writing, “That was brave!” Use, “That was heroic.” Finding the right words instead of lazily using exclamation points makes your writing more persuasive and tantalizing.

And forget wild promises and over the top worn out phrases. Instead, try being honest and genuine, like you’re talking to a friend over tea. Your sales copy will get noticed and read because it sounds like it’s coming from a real person and not the worst possible version of a used car salesman.

Lie #2 – You can simply ‘swipe’ your way to copywriting success.

Just rip off other writers, substitute your product for theirs, change a little bit here and there and call it good, right? Yes, it will save you time and yes, you might make some sales.

But to be truly successful and to BE a success (two different things, btw) you need fresh thinking and honest copy.

Because unless you are selling the exact same product to the exact same customers, ripping off someone else’s copy won’t provide the sensational conversions you’re looking for.

Telling your own story in your own way will.

Think about every blog that you read on a regular basis. Could someone else write those blogs and have them be the same? No. If someone tried to rip them off, would they be as successful as the original authors? No.

Once you master copywriting you’ll have a tremendous amount of power to write your own paychecks because you will be the source of new ideas and perspectives that resonate with your customers and create buying frenzies.

Lie #3 – Copywriting is super simple, once you know the ‘secrets.’

That’s right – just spend $997 for my latest course and in no time at all you’ll know all the secrets of the pros and you’ll be a copywriting savant.

Actually, no. No there are no secrets and you won’t become a copywriting wiz overnight.

The fact is, there are a multitude of books and courses that will teach you about copywriting. But there are no real secrets except this – there is no substitution for practice. And more practice. And more practice after that.

Hopefully this won’t sound too sentimental, but great copywriting is about one thing: Caring.

Caring for your customer, caring that he gets the best possible solution to his problem, caring enough to see to it that you make every effort to get that solution in his hands.

It’s about empathy and stepping into your customers’ shoes. Seeing life from his or her perspective. Living with the problem they have, knowing what it’s like to desperately want the solution.

You can’t outsmart your prospects. What you can do is be one of them so you can talk to them and counsel them as they would want to be talked to and counseled.

When you learn how to do that, you’ll be a great copywriter indeed.

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12 Reasons Why People Will Buy Your Stuff

The more you discover about why people buy your products, the easier it is to influence them to buy more – or to persuade prospects to become new customers.

12 Reasons Why People Will Buy Your Stuff

Plus, the more of these reasons you can fulfill with your copy (without going overboard) the better your odds of making the sale.

Here then are a dozen of the most powerful reasons why someone might buy your information product.

To make money. This one is easy; sometimes you’ve got to spend money to make money, like buying a course on how to invest in the stock market, or how to start a business. In fact one of the easiest ways to make a sale is to show that your prospect’s small investment can be turned into a much bigger return.

To save money. Buying a water filtration system can save a person hundreds of dollars over buying bottled water. If your solution saves money, show them how much. If you teach how to make money, show them not only that they can make money with your product – they can also save money by not making stupid mistakes. If you sell dating products, show them how finding the right person quickly will save a fortune in dinners, movies and bad dates.

To save time. Instant coffee, fast food and done for you solutions all fall into this category. So does anything that shortens the learning curve. If you sell courses, this one can be big. Do they want to build a business in six years? Or buy your course and build it in 6 months?

To feel important. No one needs a Rolex or a Ferrari, but they feel better about themselves when they own one. Status is hugely important to some people – why else would they spend hundreds and even thousands of dollars on a purse or a pair of shoes when something from the discount store would work just as well?

To make it easier. Let’s say you sell a big course on how to get a certain result through a series of steps. Yes, they could do everything you teach in the course – or you could offer to do the work for them for a price. They won’t have the hassle of doing it themselves, and they can be certain it will be done right.

To feel good. This one is broad and encompasses a lot of things. We feel good when we pamper ourselves. We feel good when we do something for someone else. We feel good when we’re furthering our education or providing for our future. Really, no one buys something to feel bad. The question to ask yourself is how does your product make your customer feel good?

To move us closer to our goals. Whether those goals are basic like food and shelter, or more grand like taking over the world, we will buy almost anything that will help us get whatever it is that we want most.

To move us away from pain. Whatever that pain might be – physical, mental, emotional – people will buy if they think it will help to ease or erase the pain.

To be superior. Granted, few people openly admit they want to feel superior, yet almost everyone does. This is why people buy products they think are ‘cool’ or will make them look good, like tattoos or fast cars. They’ll buy things simply because they’re new or upgraded, or because they’re better versions than what their friends have.

To keep up. People will buy something because everyone else has it and they don’t want to be left behind. Look at smart phones. The more people had smart phones, the more pressure there was on everyone else to get one, too. If your product can reach a tipping point of popularity, people will buy it simply because others have bought it.

To be a good fan. Football fans buy giant foam fingers to show they’re fans. Collectors of Coke products will buy anything that has a Coke name on it. People who love Apple will stand in line to buy the latest gadget. Followers of a particular blogger will buy that blogger’s new book without hesitating. If you can build trust with your community, you can get them to buy products simply because you recommend those products, whether they’re your products or someone else’s.

It’s on sale. Or scarce. Or both. Customers will sometimes buy things simply because they’re a good deal. If you don’t believe it, check out any black Friday sale – people line up to buy stuff they didn’t even know they wanted until they saw it was going to sell at a cheap price. People are also much more likely to buy if they think they’re going to lose the chance to buy because of scarcity, or the chance to buy at this low price because the price is about to go back up.

Bonus Reason: Because you orchestrated a marketing campaign that took away all of the risk and provided so many benefits, they couldn’t help but buy your product. And when they bought it, they did a little jig in front of their computer or holding their phone, because they were so happy they got it!

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How to Keep ALL of the Profit on a Big Name Product

A product launches and sells hundreds or even thousands of copies. As an affiliate, you can make about 50% commission. But wouldn’t you like to keep ALL of the commission on the sales you make?

How to Keep ALL of the Profit on a Big Name Product

There is a way to do it. And while it’s not well known, the fact is it’s done far more often than you would think. Here’s how it works:

Savvy marketers approach product sellers and offer to buy the rights to their product. This might be a product that didn’t sell well through no fault of its own; for example, a great product with poor marketing. Or the product might have been a robust seller, but it’s no longer a hot commodity (which only takes about 3-4 weeks in many markets.)

If a deal is struck, the purchaser of the rights sells the product just as he would if he were an affiliate. However, he’s actually (and secretly) making ALL of the money. The product owner sold the rights and now receives nothing on each sale. That can be a good deal for a product owner, since they get a lump sum up front. But if you’re good at marketing, it can be a bonanza for you. It’s like having your own product, except with a guru’s name attached and ALL of the work done for you.

If the cost is a worry for you, then start small. Choose a product that’s been on the market for a while so you can get it for less money. Don’t purchase exclusive rights, just rights for yourself. Doing this, it’s possible to buy rights for a very reasonable rate.

Don’t add your name to the sales page – keep it just as it was so the product creator appears to be the seller. Simply replace the payment button and support desk link with your own.

If it’s in the budget, hire someone to optimize the site for keywords based on the product creator’s name. This can potentially get you sales when someone searches for the guru or the product.

Use a domain name that sounds a LOT like the original product name. And then get busy marketing, because all of the profit you make is yours.

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This is The REAL Reason Why You Should Leave Blog Comments

You’ve probably heard that commenting on other people’s blogs is a good thing to do. But do you know why it’s so important?

This is The REAL Reason Why You Should Leave Blog Comments

Yes, it can get you traffic. People see your blog comment, like it, and click on your name to go to your website. But that’s not the biggest reason to comment on blogs.

Leaving blog comments might also give you backlinks, which could potentially increase your standing in the natural search results. But again, this isn’t the biggest reason to leave comments on other people’s blog posts.

Leaving blog comments also gets you seen by others in your niche. Leave enough great comments and people might start to remember you and your brand.

But again, that’s not the biggest benefit to leaving well-thought-out, interesting blog comments.

The biggest benefit? Whether you realize it or not, consistent blog commenting builds relationships with other bloggers.

Think about it – you go to Joe’s blog once a week and leave a well-thought out comment on Joe’s latest post. Joe keeps noticing you, and pretty soon the two of you are building a relationship that can eventually lead to:

  • Guest posts
  • Product endorsements
  • Joint ventures
  • Introductions to other movers in your niche
  • And so forth…

Here’s how to be effective at blog commenting:

  • Post on blogs in your particular nicheRead the entire post thoroughly before commenting
  • Share your specific thoughts and opinions
  • Don’t be general or vague. “Nice post” doesn’t cut it
  • Use a great avatar – a photo of your smiling face is usually best
  • Use your real name, not “Mary6504”
  • Never be rude and never be mean
  • Be genuine and thought-provoking – Add value to the conversation
  • Use Google Alerts to be alerted to new posts so you can be one of the first to comment – more readers will see your comment this way
  • Subscribe to RSS feeds and to email lists of your favorite bloggers – again, this helps to alert you when someone makes a new post
  • If you’re not the first to leave a blog comment, then scan the other comments to make sure you’re not repeating a thought or comment
  • Use personal stories where applicable
  • Quote the post itself in your comment – for example, “When you said ____ it gave me a great idea”
  • It’s okay to disagree if you do it in a way that totally respects the blogger’s opinions and thoughts
  • Ask questions of the blog owner. This will get you more engagement and shows you’re interested in their opinion – very effective for relationship building.
  • Always double proofread your comment for spelling and punctuation before submitting

And remember to be patient – you don’t develop a relationship with a blogger over one blog comment. Continue to come back and comment on new posts and you will gradually build real relationships with these bloggers.

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How to Get Your Business Unstuck FAST

Once an online marketer gets to a certain income level, that marketer almost invariably gets stuck. They can’t seem to make any more money, even when they pour more and more of their time into their business. Why? Because they are working IN their business rather than ON their business.

How to Get Your Business Unstuck FAST

That’s why it’s so important to begin outsourcing as soon as you can afford to, which is actually a whole lot sooner than you probably think. If you believe you need to be bringing in a hefty six figure sum before you can get yourself some help, think again.

The fact is, the sooner you begin outsourcing some of the more mundane and time consuming facets of your business, the sooner you can begin growing your business in a truly substantial way.

You’ve only got a fixed number of hours in the week. Do you spend them doing:

A: The tasks you don’t like to do
B: The tasks you don’t mind doing, but they could easily be done by someone else
C: The tasks that you’re brilliant at doing and that you enjoy performing
D: Planning and strategizing to take your business to the next level

Obviously you want to delegate A and B as fast as possible so you can focus on C and D.

Are you doing your own support? Are you answering your own emails and phone? Is it taking your entire morning just to do support, answer emails and so forth?

Next question: Exactly how much do you earn each time you work your own support desk or answer your own emails and phone? What’s that? Nothing? Maybe it’s time you hired someone to do it for you.

In fact, if you do it correctly, hiring someone to perform your support tasks for you can pay off from day one.

That’s because it frees you up to do the things that MAKE YOU MONEY.

Ah-hah! Imagine that – devoting nearly ALL of your working time to those tasks that make money, rather than doing support.

In the military there are two distinct areas of operation: Front line and support. The front line wins the battles while the support does just that – support those who are out there winning the battles.

In sports, you’ve got offense and defense. The defense is crucial for stopping the other team from scoring, but they generally DON’T SCORE any points themselves. The offense does that. If you’re spending all of your time on defense (answering emails) then you’re not devoting any time to offense (making sales.)

Here’s how to hand the bulk of your email tasks off to your new assistant: If you don’t already have a private email address, create one. This is the address you give to JV partners, fellow marketers and your mother. The people who matter most to your business and your personal life.

Once a day you check this address and answer these emails personally.

Everything else – EVERYTHING else – goes to your support address or support desk where your support person checks it daily or even several times a day.

This includes payments, autoresponder emails, hosting emails, questions from customers, complaints, testimonials, affiliate requests, etc.

Your support person has access to your accounts, too. Your hosting account, autoresponder account, PayPal account, etc. I know – it seems like a big leap of faith to give access to your PayPal account to someone else, but no worries. You can limit the PayPal functions your support person has access to. For example, they can issue refunds but not withdraw funds.

Your support person or team is basically going to run the day to day operation of your business for you.

When training your support staff, you can write out step by step procedures on how to do things, record videos or audios, or simply have them contact you when something comes up they haven’t handled before. In other words, there is a learning curve. But after the first week you shouldn’t have to spend much more time on training, especially if you’ve got the right person for the job.

You can also have your support person or team do all those other things you don’t like to do such as analyze stats, clean email lists, install websites, social media, etc. Whatever it is that you prefer to hand off, go ahead and do it.

If you hire someone for 2 hours a day, that frees up 2 hours of your own time. If you pay them $12 an hour, that’s $480 a month – quite possibly more than you currently pay for programs and how to info.

And it’s 40 hours per month that you’ve just gained. Imagine if you use that 40 hours each month to create and market a new product – that’s 12 new products in a year. If each product were to make you just $3,000 initially, and then just another $500 a month – well, you do the math.

If you’re still hesitating, then think about this: If you strike a deal with your support person to pay them monthly, then you’ve got 30 days to use your new found time to make more than enough money to cover them for the first month.

30 days and 40 new found hours. But that’s not even the biggest benefit of bringing someone in to help you with your business.

The biggest benefit of all is what it will do for your mindset, because suddenly you ARE a business person. There’s no more wondering if you’re just dabbling in a hobby. This stuff is REAL and you are now responsible for someone else’s income. This is the motivator that will kick you out of bed each morning and ensure you have a productive, successful day.

Use one of the freelance sites to find someone. Yes, it’s going to feel like a big step, because it is. A big step in the right direction, that is. Because the rewards are going to prove that it was totally worth it to take this next, logical step in your business evolution.

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The Surprise Method that Sells Affiliate Products Like Crazy

Two things are surprising about the technique I’m about to teach you for selling affiliate products…

The Surprise Method that Sells Affiliate Products Like Crazy

First, it’s surprisingly easy. In fact, it’s so simple you might be tempted to dismiss it. Don’t. This method has been proven effective and it’s one you definitely want to put in your marketing arsenal.

Second, while it doesn’t take much time, it can be a real money maker. In fact, if you choose an affiliate product that pays instantly and if you have a traffic source (such as your own list, social media, etc.) then you can potentially put money in your pocket in less than 3 hours.

Here’s how it works: Choose an affiliate product you like. It needs to be one that you have, one that you can get from the seller for free, or one you buy. Regardless, you must have a copy of it yourself. Also, it’s better if it’s a product you personally like and use, although that’s not required.

Read the sales letter carefully and choose the biggest benefit. This might be in the headline or it could be in the bullet points.

Write a short report – 5 pages is fine, 10 pages is super and you don’t want to go any longer than that. In the report, detail how to do this one technique that you’ve pulled out of the product that provides this benefit. For example, how to get 10,000 visitors a month to your blog would be a good benefit.

If you don’t want to write the report, outsource it.

Create a squeeze page and use this big benefit as your title. “How To Get 10,000 Visitors a Month To Your Blog.”

Once they enter their email address and press the opt-in button, they are redirected to your affiliate page for the product. Not many will buy at this point, but it’s important that they see the page.

At the end of the report, send them back to that affiliate sales page. You might write something like this: “I hope you put this into action, but if you’d like to take a massive shortcut and reduce the time it takes to get 10,000 visitors a month to your website, then click here to get the complete fast-track system.”

Use your own wording. Your message is that what you just taught them works, but to do it quickly without the trial and error and mistakes, they can simply get the fast track system because it’s so much easier and faster. Plus they get tons of other benefits, too.

So what you’re doing here is building a list, giving them real value and then immediately marketing to that list the exact benefit they’re looking for. Plus of course you can follow up with those that don’t initially buy, plus you can also market other products to them in the future.

Once you get good at this, it shouldn’t take you more than 3 hours to set up and you can use your system for as long as you like. Send website visitors to it, tell your lists, offer your free report on social media, buy ads, etc.

Does it sound too easy? Often times it’s the simple techniques that create the biggest results. Making a couple of thousand dollars on each one of these systems that you set up is not unheard of. And depending on how much traffic you send and the product you choose, it could be even more.

And if you like, you can outsource the entire thing for a reasonable fee. Imagine if you just set one of these up a week. It might not be glamorous, but the path to wealth and riches is frequently a simple process applied consistently. The method described above can be your path to financial freedom.

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To Make More Money, Partner with Your Anti-Doppelganger

Derived from the German language, ‘doppelganger’ roughly translates to “ghostly double,” or someone who nearly or completely resembles another but has no biological relation. When we choose a business partner, we often look for someone who is just like us – someone with the same ideas, same interests, same skills and so forth.

To Make More Money, Partner with Your Anti-Doppelganger

But that’s just a marketing doppelganger and not the person you want to partner with at all. What’s the point in having two of yourself? There’s no added benefit, yet now you’re splitting the profits.

Instead, partner with your anti-doppelganger, the person who isn’t like you but instead brings complimentary skills and viewpoints to the business.

For example, if you’re really good at creating content but bad at the technical stuff, find someone who’s great at everything technical but isn’t a writer. If you’re great at setting up joint ventures and writing sales copy but you hate creating products, partner with someone who’s a product creating wiz.

If you find the right partner, you can make far more money than you can alone. But you’ve got to partner with someone who fills in your gaps and can do what you can’t.

And having differing opinions isn’t a bad thing, either. Instead of blindly plunging ahead when you assume you’re right, you’ll now have to justify your plan to your partner. It’s during this process that you’re far more likely to find the holes and prevent the mistakes. Plus you’ve got a second head to problem solve and to look for opportunities.

Do you see how powerful it can be to find the right person as your partner? And not only do you each fill in the gaps of the other, but there are added benefits as well.

For one, courage. When you’re going it alone, it can be scary to launch a new product. Is this the right time? Did you get everything set up correctly? Will it work? Will it SELL? But when there are two of you to succeed or fail, you know you’re not in it alone.

Another reason: Two heads are better than one, and also more available than one. You have an emergency and have to take a day off – who’s going to cover for you? Your partner. And when you have a problem or need a new idea, it’s guaranteed the 2 of you can generate 3 times as many ideas as either one of you alone.

Yet another reason: You’ll stretch yourself to keep up with your partner. He has a lot of experience in building software solutions and you don’t so what happens? You’re in the software business with a capable partner. You know how to create online events that bring thousands of people and she doesn’t? She’s learning a new skill just by being your partner.

So do you have to partner on everything? Of course not. You can have your own business, your partner can have her own business and then you create a third, separate business in which the two of you share equally in the work and in the profits.

This way you’ve got the best of both worlds: Doing your own thing in your own business and blazing new trails with a trusted partner.

One last thing – your partner does not have to be in your hometown. Plenty of online partnerships have enjoyed success across the country and across the world. In fact, there is an advantage to having a partner on the other side of the world and it’s this: They’re available to put out any fires while you’re asleep, and vice-a-versa. Not to mention your company will have much more of a world perspective when it comes to creating and marketing new products, which is always an advantage.

Keep your eyes open – your future business partner might be someone you already know, or it could be the person you’re about to meet. You never can tell when opportunity will knock.

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How to Quit Your Job Now, Even if Your Internet Marketing Biz is Still Part-Time

The easiest way to go full time is to BE full time. That is, quit your daytime go-to-work type job and begin working full time online. When you’re full time online you’ll discover opportunities that otherwise would have passed you by. And you’ll be able to create a lot more opportunities as well, by having the time to forge relationships with other marketers, time to work on your own social media, blog posts and products and so forth.

How to Quit Your Job Now, Even if Your Internet Marketing Biz is Still Part-Time

But the problem for many is their online business isn’t making enough money yet to enable them to leave their job. And until they leave their job they won’t have the time to grow their business into a full time income. It’s a catch-22 situation that holds a lot of marketers hostage for years.

So how can you get some extra money coming in immediately? By offering services online. When you offer a service, it’s fairly easy to get clients and get paid. You typically won’t make a fortune, but you can make enough to replace your income from your job. And then you can use your extra time to create your own products, build your own sites and so forth.

Here’s a list of services you could offer:

Being a personal assistant to another marketer. This job is doubly great, because you’ll also learn as you earn. You’ll need a good variety of skills to land a VA position, but never underestimate the power of Google, either. Anything you’re required to do but don’t know how can be found on Google and YouTube.

Freelance customer service. Many marketers don’t want to hassle with support tickets, but they can’t afford to hire someone full time, either, because their own business isn’t big enough yet. Offer to do support 1 hour per day, 5 or 6 days per week for $10-$20 per hour. Get 3 clients and you have a nice little side income. And best of all, you can do these support tasks as you have time throughout the day from the comfort of your computer or even your mobile device.

Writing. This could be anything from simple articles and emails to full blown product creation. Content is hugely important and every marketer needs more great content. If you can write in a conversational manner and do good research, you can make money freelance writing. You might even ghost write books, too.

Copywriting. This is a little trickier than simple writing, in that your job is to sell with the written or spoken word. However, it can pay quite well if you’re good, and copywriting is a skill you’ll need to hone for your own business anyway.

Proofreading and editing. If you have an eye for details, you can be a proofreader. If you’re good at taking rough copy and turning it into something coherent that flows well and makes sense, then editing is for you.

Ebook formatting. Getting a book ready for Kindle or even to make into a sharp looking PDF takes skill. Can you do it? Then there are tons of marketers who need you.

Graphic design. Are you good at Photoshop? Can you make headers, product covers, logos and so forth? Then this is a great way to make some extra money.

Website design, maintenance, security, SEO and so forth. In other words, anything and everything technical. If you’re good at the technical side of online marketing, you’ll always have work because the majority of marketers really don’t want to bother with it – they’d rather hand the work over to an expert such as yourself.

And anything else an online marketer needs

In the course of building your own business, make a note of the many things you’re having to do. Ask yourself, “is there a market for this service? Do I enjoy performing this service?” If so, then you’ve got a skill you can sell to others to make ends meet until your own business is running full steam ahead.

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You Could Be on a Goldmine RIGHT NOW

Do you have domain names sitting around idle? Maybe you bought them with the intention of doing something in particular, but you just haven’t gotten around to it yet.

Here’s a cool idea: List them for sale on https://sedo.com and then forget about them until one of two things happen…

You Could Be on a Goldmine RIGHT NOW

You decide to use them or…

you get an email from Sedo from someone who is offering to buy one of your domain names.

You never know if or when this might happen, but why not at least give it a shot? One marketer I know of did this with his domains. Six months later, he got an email from Sedo saying someone was offering $100 for one of his domains. He wasn’t interested in taking such a low offer, so he countered with $2,000 just to see what would happen.

The buyer countered with $300, he countered with $1800, and several emails and counteroffers later he sold it for $950. Not bad for a $9 investment. Sedo took a cut and he got the rest.

And while he did have plans for that domain name, he figures he can just choose a different but similar name when the time comes – no big deal.

There’s no guarantee you’ll sell your domains this way, or that if you do, you’ll make a lot of money. But as you know, domains have sometimes sold for ridiculous amounts. There’s no harm or fee for listing your domains, so why not give it a shot and see what happens? You’ve got nothing to lose and potentially a nice fat return for trying it.

Plus, if you’re creative and do some market research on hot topics and keywords, you could potentially start registering new and marketable domains that have a high chance of selling when you list them in a domain marketplace like Sedo, and turn this strategy into a full-time business. Some people are already doing this now… Why not you too?

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How to Become a High Paid Coach FAST

You might be thinking that you are not qualified to coach anybody on anything. After all, what kind of an expert are you to be telling others how to run their business or their life, right? Actually, the odds are you couldn’t be more wrong. I’ll show you WHY and HOW…

How to Become a High Paid Coach FAST

When we think of coaching, we think of it on a grand scale. For example, helping someone to turn their entire life around, or to start and run a brand new business from scratch.

But those are just two types of coaching and not what we’ll be talking about here.

When you get into online marketing, what is one of the first pieces of advice that you receive? To choose a particular niche, and then narrow that niche down to a profitable target market you can help.

Coaching can work the same way. Instead of trying to be all things to all people, or to teach someone every facet and nuance of starting a business from scratch, why not coach them on that one thing you are very, very good at?

Maybe you’re excellent at writing, or at getting ghost writing assignments. Maybe you are terrific at website building, or at SEO, or at getting traffic.

Or maybe your specialty has nothing to do with online marketing, but instead you are a master at meditation, or organizing your life, or at prioritizing or dealing with ADHD. There are infinite possibilities. And if you think about it for just a moment, you will realize that you are really, really good at a certain something that others want to learn.

It’s by getting so specific that you can become a very successful coach starting right now.

Maybe you are a master at deciphering a holy book. Or you are amazing at helping people over 50 lose weight and get fit. Maybe you’re terrific at helping people find their sense of direction in life and discovering what they are meant to do. Or perhaps you can help someone present their business in a way that makes it stand apart from all others. The list is endless.

What skills do you have? Do you want to share them with others? Would you enjoy honing those skills even more as you teach them? Because when you become a coach, a side benefit is you become even more skilled and proficient on your subject. You get better and better at teaching it. And thus you can charge more and more as you progress and as you get positive testimonials from your clients.

Getting back to the online marketing realm, forget about trying to coach a new marketer into building their 6 figure business and instead focus on just one aspect, such as adding 1,000 subscribers a week to their list, or on creating amazing content, or on using social media to become a star in their niche.

There are tremendous gaps in the coaching realm, and if you can fill one of those gaps you can get more clients than you can even handle.

To do: Once you have chosen your coaching niche, you might create a simple information product on the topic that sells for a low price of perhaps $10 or $25. Then offer your coaching as the upsell.

Write guest posts and do interviews to talk about your specialty. Give lots of good info, but make it clear that if they don’t want to go it alone, you can coach them, too. Spread the word and those folks who need your coaching will step up to claim a spot before they all disappear.

Since the actual coaching can be done through Skype and email, you can coach anyone anywhere in the world.

And once you get really good at teaching your specialty, then you can create a big ticket course that teaches everything you would teach a coaching client. You can then sell this course for $100 to $1,000 as a alternative to your coaching services.

Don’t dismiss this concept thinking that you have nothing to offer. Worse case scenario, you might need to bone up on your skill before you start coaching. But one week of concentrated study can make you more of an expert on your topic than 99.9% of the people on the planet.

You can do this. You can become a coach. And it’s as simple as doing what every good marketer does – finding your specialty that appeals to a small but zealous segment of the market who want what you offer.

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5 Ways to Become an Expert OVERNIGHT

Wouldn’t it be terrific if you could go from being Mr./Ms. Marketing Nobody to imediate “guru” status overnight? You’d enjoy instant authority in your niche and a high level of credibility with your potential customers as well as your potential JV partners. People would trust your opinion. You’d be quoted in blog posts and asked to do guest posts…

5 Ways to Become the Expert OVERNIGHT

You could get interviewed. You could join lucrative joint ventures and mastermind groups. Your social media accounts would become magnets to followers and fans. Customers’ sales resistance would go down and your sales would go up, and so forth.

Becoming an ‘overnight’ authority in your niche shaves a few years off of your online marketing career path. You’re taking a quantum leap from being an unknown to being – well, KNOWN in your niche. And you receive all the benefits a known expert in your field gets, only without the years of work.

Sounds pretty good, don’t you think? Yeah, it’s cheating, but it’s not. Who ever said you have to take years and years to accomplish what can be done in a few days or weeks?

Here are 5 ways to do it:

1. Interview others. Oprah wasn’t an expert, she interviewed experts. And by doing so, she became associated with every expert she interviewed. In your case, you’ll want to go much more narrow and deep than Oprah, choosing your targeted niche carefully and then interviewing anyone and everyone in that single niche.

2. Buy named rights products and sell them. These are products sold by big name marketers that allow you to keep their name on the product when you sell it. You’re basically co-featuring with an established expert. At the bottom of the salesletter you can write something like, “From the desk of ‘your name’ and ‘guru’s name.’ Buyers will assume you have partnered with the guru in putting this product out. These types of resale rights generally aren’t cheap, but that plays in your favor as well, since it greatly limits any competition.

3. Create a product yourself, then let a big name marketer be the co-author and co-owner. This heightens your profile and generally brings in a lot of sales from that marketer’s list, as well as from affiliates who promote for that marketer.

4. Write/edit a book full of other people’s articles. Choose a topic and then find articles written by the experts on this topic. Ask their permission to place their articles in your book, giving them full credit and links back to their website. You do the editing, write the introduction, and also add notes at the beginning and end of each article if you choose. But the experts are still doing all the heavy lifting, while you get to associate your name with theirs. In fact, it looks like a collaboration between you and all these big names, with YOUR name on the front cover.

5. Do all 4, along with guest blogging and being active in social media. All of a sudden people will say that they see and hear you everywhere.

Some people take a lifetime to go from the mail room to the boardroom of a company. But this is your business, and YOU make the rules. Don’t wait years to become an expert in your niche – decide to become one today.

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5 Hot Tips to Get More Traffic to Your Blog

Getting traffic isn’t rocket science – it’s actually pretty easy when you know a few of the best tricks pro-bloggers are using every day to get more traffic to their blogs.

5 Hot Tips to Get More Traffic to Your Blog

Create an not-so-secret inner circle of your best buddies.

Put together a list of your very best and most influential readers. These are the ones who regularly interact with you or post replies to your posts, share your posts with their followers, send you articles, buy your products and so forth.

Put these folks on your special inner circle list, and email them to let them know of their newly attained status. Let them know the benefits – they’ll get to see your posts before the general public and they’ll be apprised of any new offerings, updates and ideas before anyone else.

Solicit their feedback on your posts. This creates a sense of ownership for them and increases the odds they will go out of their way to share your content with their followers. Give them special benefits to thank them for their help, and offer to help them in return.

Make it brain dead easy to share your content.

If content is too difficult to share, your readers and inner circle are less likely to share it. So add the appropriate social sharing buttons for sites like Twitter, Facebook and LinkedIn.

Write in-depth content that makes your readers look sexy-smart.

Here’s a little secret: People like to look super smart to their readers and friends. Okay, so maybe it’s not a secret. But the fact is, in-depth articles tend to get shared more because the people sharing them want their friends to think they read in-depth articles. Plus, when someone new lands on your in-depth article, they are more likely to subscribe to get even more info than if they land on a simple fluff piece.

Another secret: Posts with images, lists and videos will attract over 5 times more links than posts containing only plain text. So don’t stop at just the words – add things like images and graphs to make it share-worthy.

Cheat. Just a little.

This isn’t really cheating, but it sure feels like it. Look at your old content and find the pieces that are still relevant, whether they were written 3 months ago or a year ago. Now share them again via social media. This way you get new traffic without having to write new content – how awesome is that?

Write a mini-sales letter to promote each blog post.

Traditionally, when a blogger writes a new post she sends out the title and first paragraph to her list with an invite to click the link and read the rest. But the real meat of a blog post isn’t in that intro paragraph, which is why this method isn’t worth beans.

Instead, write a mini sales letter that gets the email reader curious and excited to know more. This doesn’t have to be long; 50 -100 of the right words is perfect. Build curiosity and show them what the big benefits / takeaways of reading your article will be, and your click-through rates could double if not triple.

That’s it – 5 simple tips to increase your blog traffic. Pick out your favorite and try it right now, then make a note to use the other 4 within the next 7 days and you’ll begin to see a real boost in your traffic within the month.

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Quit Your Job and Go Full-Time Online

What a great daydream this is: You make a ton of money online and then go tell your boss to ‘have a nice day.’ This is the scenario you see in sales letters all the time. “Buy this product, put it to work and next week you can kiss your job goodbye, forever.”

Quit Your Job and Go Full-Time Online

Real life doesn’t always work like a sales letter. In fact, life continually gets in the way. You make some extra money but then it dries up. Or you have an emergency and the extra money bails you out of that crisis but you’re no further ahead.

Or – and this is the most common of all – you have the best of intentions but you never quite get around to making that fortune online. And so you are still at your job. Even though a year ago/two years ago/five years ago/ you swore you would be retired by now.

Whoops.

How do you eat an apple? Unless you’re a horse, you eat it one bite at a time. In my early years I found that building your online income and telling your boss to shove it works the same way – you go through the process of replacing your income one step at a time.

It’s a funny thing: You can make $5,000 a month online fairly easily, but only when you KNOW you can do it. Until you KNOW it, it seems just out of reach. And as long as the goal seems out of reach, your subconscious will sabotage you every step of the way to see to it that it never happens. If you can’t conceive it, there is no way you’re going to achieve it, no matter how hard you try.

It’s like getting a job. You can’t get the job without experience, but you can’t get experience without a job. Same way with making money online.

But right now, this instant, I’ll bet you know that you can make enough to cover just one of your bills, right?

So pick a monthly bill of yours, any bill. Now get enough income coming in each month to completely cover that bill. Maybe it’s your $100 water bill. Great. All you need to make is a consistent $100 a month, and it’s taken care of.

Don’t spend this new income on anything but paying that bill. Any money you make above what it takes to pay the bill is either reinvested into your business, or…

… you pick another bill and start covering that each month, too. And you just keep adding another bill and another bill into the mix until they are ALL covered, including your mortgage or rent, including your food, including everything.

But notice how you did it – not all at once, but simply one bill at a time. Your mind can wrap itself around this concept of taking it one step at a time. Your subconscious will stop fighting you and you’ll be surprised how easy the process becomes. It’s all about small steps that prove you can do it, that prove you can move on to the next level, and the next.

Once you’ve got all of your bills covered and then some, you can quit your day job with confidence, because now you KNOW you can make money online. There is no question. You’ve already proven you’ve got the confidence and the skills.

The magic is this: Instead of sitting down at your computer and thinking, “Okay, I’ve got to make enough money to cover all my expenses this month,” you simply tell yourself you’re going to make enough to cover one little bill.

You’re no longer trying to create an entire business, you’re simply taking the first steps. You’re enjoying numerous successes along the way that fuel you to keep going.

Get that first bill paid and you’ll be on your way to achieving total financial freedom, one step at a time.

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Twitter Tricks that Increase Your Influence

Twitter can be one of the best tools in your marketing arsenal when you know how to leverage this social network to your maximum advantage. That’s why I’ve compiled some of the best tips and tricks for building your lists of followers and converting those people into sales. First, we’ll start with the tips which serve as a great review for seasoned users as well as an awesome guide to those new to Twitter. And then we’ll then move on to the more advanced tricks where you can really turn up the volume on your marketing.

Twitter Tricks that Increase Your Influence

Twitter Tips

Have a killer bio. Make it benefit oriented for the reader. Give a clear indication of what they can discover from following you. Add in a touch of humor, show that you’re human, add a bit of intrigue, and target it to the exact person you want to attract. Yes, it’s a tall order for a short bio, so work on it and then don’t be afraid to tweak it as you think of better ways to word what you want to say.

Tweet consistently – as in every day and even several times a day. Use a social media tool to schedule great content and even retweets to be dispersed at the best times throughout the day.

Make your tweets short enough that other people can retweet them, adding a short comment of their own. Generally 250 characters or less is good.

Reposting is cool if your content is great. In fact, it’s not only cool, it’s unfair to followers if you only post it once. What if they missed it?

Respond to everyone. Whether they’re retweeting you, mentioning you or favoriting your tweet, be sure to respond back. Think of it this way: If someone standing next to you at a party said to the group, “You’ve got to hear what this person just said,” and points to you – or if they ask you a question – wouldn’t you respond back? Of course you would. And imagine how they would feel if you just ignored them. Ouch.

Tip your hat often and liberally. When you link to someone’s content or share something from someone else, add an @AccountName mention. People love to get credit for their own stuff, and they should get credit for it, too.

Let everyone see your tweet – unless you don’t want them to. If you place a mention at the beginning of your tweet, only you, the person receiving your tweet and anyone who happens to follow both accounts will see the tweets in their streams. This is useful if you want to keep your exchange private, but not if you want everyone else to see the tweet, too.

Get your Twitter emails down to a manageable amount. Go to Twitter’s email notifications center and you’ll see that Twitter has over 20 different email settings you can turn on or off. Customize these settings to suit you so that you stay in the loop but don’t get overwhelmed.

Don’t try to read every Tweet, because you can’t. And even if you could, it takes too much time. Instead, carefully choose whose tweets you want to read. Then create a Twitter list of just these accounts.

In the beginning, follow a lot of people to maximize the growth of your own followers. Later – if you want – you can use one of the many tools available to weed out those who no longer use Twitter, don’t follow you back, don’t engage, etc.

Twitter Tricks

Whether you’re a new or a seasoned Twitter user, odds are there are at least a few Twitter tricks here you don’t know about yet.

Get every Tweet you ever made. Maybe you want to see what you were doing on March 10th, 2009. Or you want to glean all the great tips you’ve given throughout the years and put them in a book. Whatever your reason, you can get ALL of your tweets since the beginning of Twitter by following the instructions here: https://help.twitter.com/en/managing-your-account/how-to-download-your-twitter-archive

Use Twitter advanced search to find ANYTHING. Twitter advanced search is a powerful tool for finding tweets on any topic or tweets to or from particular people. Plus you can search geographically, search certain time periods, search for a key term coupled with a URL, search for particular attitudes on a topic and more. Here’s a list of search operators and how to use them: https://support.twitter.com/articles/71577-using-advanced-search

Use hashtags. A lot. When someone searches for a particular hashtag, your tweet will show up regardless of whether or not they follow you. Tweets with hashtags get more engagement, more new followers and put you more in the spotlight while improving your reputation. Those little hashtags pack a powerful punch.

Like shortcuts? Twitter has a BUNCH of them to save you time. For example, click ‘n’ for new tweet, ‘f’ for favorite, ‘r’ for reply and ‘t’ for retweet. To get the full list, type ‘?’ into Twitter.

Tweet during the work day on Eastern time, Monday through Thursday for the greatest engagement.

If you’re using Twitter for business, schedule it into your day. Be sure to check Twitter once or twice each day to respond to conversations.

Find out what lists you’re on. From your lists page, click on “member of.” You might get some interesting info from seeing the types of lists you’re on, as well as insight into how people perceive you.

Subscribe to lists. You can only subscribe to public lists, not private. Go to the person’s profile, click ‘lists,’ and choose what list you’d like to subscribe to. This is a great way to get info on a particular niche, as well as getting yourself acquainted with players in the field.

Use Favorites your favorite way. Favorites is a versatile tool. You can favorite because you like something, because you want to bookmark something for later or because you want to end a conversation. Some use it as an endorsement, such as when they want to privately back one side of a Twitter debate. Others favorite because they don’t want to spam their followers with a lot of tweets.

Use Favorites to entice someone to follow you. If you follow someone on Twitter and want to express approval for a tweet they sent while making them aware of your own presence, sometimes hitting the favorite button is the way to go.

Find your best followers. Using Social Rank (https://socialrank.com), you can find out which of your followers are the most engaged, which are the most valuable and which are overall the best. Social Rank looks at things like influence, follower count, content and engagement when making this determination, so you’ve got real info backing the choices and not just your gut instinct. From there you can choose which followers are a priority to build relationships with.

One more thing: Do you think Twitter is just for the young? Think again. The fastest growing demographic on Twitter is the 55-64 year age bracket. In fact, this demographic has grown 79% since 2012. So if you’re marketing to this group, Twitter can reach them.

Another amazing fact: 25% of smartphone owners ages 18-44 say they can’t recall the last time their smartphone wasn’t next to them. In fact, 63% of smartphone owners keep their phone with them for all but an hour of their waking day. This gives you potential access to your prospects at all times of the day, every day of the week.

Bottom line: As with most marketing strategies, your best bet is to ALWAYS get prospects to your squeeze page and onto your list as fast as possible. Social media can be fickle – you may or may not get a particular message to your followers. But once you’ve got them on your list, they’re yours to market to anytime you like.

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